Designer Focus

Paul & Joe

Worldly celebrated for its joyful collections, the French label embodies relaxed ready-to-wear silhouettes defined by a vibrant colour palette and accentuated with a vintage Parisian spirit.

EXPLORE COLLECTION

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About the designer

Her emerging passion for fashion led Sophie Mechaly to launch her brand Paul & Joe in 1995. The French label, named after her two sons, started off with a menswear line which was instantly met with success. The launch of the women’s collection promptly followed a year later. Mechaly’s signature style is characterised by a colourful, vibrant aesthetic fused with a vintage spirit. Paul & Joe is worldly acknowledged and evolved into a state of mind expanded with a beauty line, eyewear, handbags and small leather goods and an interior decorating line about to be launched.

Collection autumn/winter 2017

Paul & Joe’s runway presentation didn’t pass unnoticeably. Mechaly abided by her favoured signature style yet put a new spin on her AW17 silhouettes. The collection was distinguished by vibrant coloured looks defined by oversized knits paired with wide velvet and corduroy trousers. The tough androgynous vibe was softened with dazzling floral prints and pastel hued total looks featuring a dreamy Mongolian fur coat. Faux pearls elegantly punctuated denim jackets styled with matching denim trousers. The poppy lip print and lustrous silver and gold toned dresses effortlessly illustrated the feminine feel of the collection.