Designer Focus

Ganni

Ganni strays from restrictions, letting you experiment with minimalistic staples to complement your individual style. Creative director Ditte Reffstrup playfully fuses comfort and cool, exuding an unrivalled sense of style that can only be found in the label’s home base Copenhagen.

EXPLORE COLLECTION

New Season Collection


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About the designer

Copenhagen-based label Ganni exudes a free-spirited aesthetic that easily transcends the trends. The brand was founded in 2000 and is masterminded by creative director Ditte Reffstrup. A minimalistic allure is combined with bold street style elements, resulting in ready-to-wear that never ceases to inspire. Ganni garments are made to mix things up, as the label designs staples you can style for seasons on end, while allowing your personal style to always shine through.

Collection autumn/winter 2017

Ganni’s creative director Ditte Reffstrup wanted to spread the message of love with her AW17 collection. And so she did, characterising each silhouette with the signature red colour, ranging from a floral print to striped detailing and full tops and bottoms. Ruffled dresses in an off-white polka dot pattern alternated total looks in leather and denim. Reffstrup kept her layering game strong by pairing various check patterns with stripes as well as leopard prints and merging multiple textures into one look, from a mohair lilac knit paired with velvet trousers to a striped sweater worn under a plaid ruffle dress. The red patent footwear finished off each silhouette, ranging from flats and sneakers to boots. The unique detailing featuring small buckets bags and printed socks lent a playful feel to the heart filling collection.