What is your boutique best known for?
From the moment a client steps into our boutique, she experiences luxury as a total package. The way the shop-assistants are dressed, the tableware in which we serve the coffee, all senses are being stimulated. If the client likes cake from a certain bakery, we will make sure it’s there.
How do you guarantee a personal approach?
Many clients visit the store by appointment. They will come by each season to buy a head-to-toe outfit or even an entire wardrobe. If a client has a specific shop-assistant she feels most comfortable with, we will make sure she is there when the client visits the boutique. We know her size and taste, so by the time the client arrives, we will have a selection of items ready for her. Our tailor will be present to ensure the clothes fit perfectly.
How is your relationship with your clients?
I am honest, I will never push a client but I will always advise her to do what I believe is best for her. I like to compare it with a relationship between a doctor and his patient. As a client, you need a certain amount of trust in the person that’s helping you.
What is your personal style preference?
I prefer timeless fashion over trends. Of course, trends shouldn’t be neglected but I think you should always stay true to your own identity.